Natasha Evette

Natasha Evette

Firefly Studios

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Natasha Evette has been in the games industry since 2018. She initially specialised in Community Management before switching focus to a career in Writing/Narrative Design. She is now Lead Writer and Community Lead at Firefly Studios, working on the next Stronghold mainline title. In her spare time, Natasha is a passionate reader and painter, and has recently taken up longsword fencing.

Natasha Evette is speaking at the following session/s

TikTok for Discoverability: Content Do’s and Don’ts

4:00pm - 4:45pm
Room 3

TikTok has somehow gotten itself the reputation as the 'scary' app that we, as devs, would prefer not to deal with. However, TikTok is an ever growing social media behemoth that we can no longer skirt around in video game marketing and brand discoverability. Whether you're an indie dev trying to figure it out on your own or a marketer with a team beside you, this talk is designed to show you just how simple and approachable (and dare I say…fun?) TikTok can be. I've made an easy to follow list of the things you need to be doing when creating your content, and some things that you may want to avoid in order to get the most out of TikTok as a marketing and community tool.

Session Takeaway

  • How to get the most out of TikTok as a marketing tool
  • How to make the right kind of content for TikTok and what kind to avoid
  • What tools you’ll need to create professional looking TikTok content

Session speakers

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