Julian Barklund
PwC
Julian is a valuation specialist at PwC, based in Reading. He has experience with commercial and financial-reporting valuations, including valuations of IP and game studios. Julian regularly collaborates alongside some of the UK’s largest gaming developers and publishers on business and asset valuations.
Julian Barklund is speaking at the following session/s
Games Industry Outlook: Market Trends, Fundraising and Valuations
Join experts from PwC Valuations and Strategy& for an insightful session exploring key trends shaping the gaming industry, drawing on historical and forward-looking insights from the annual PwC Entertainment & Media Outlook. Whether you are part of an established studio or preparing to launch your first title, this session will help you make more informed commercial decisions by improving your understanding of the market landscape in the UK and internationally.
The session will examine current market conditions through the lens of fundraising and valuation, incorporating perspectives from both strategic (large corporate) and financial (venture capital) investors, and highlighting how these dynamics have evolved over the past year.
The discussion will conclude with a light-touch overview of valuation methodologies, exploring how gaming companies are being valued today, where investors are seeing the greatest sources of value, and how these insights translate to early-stage studios.
Session Takeaway
- Insights into the UK gaming market future outlook and historical trends
- An overview of fundraising perspectives and how investors see value
- Guidance into how to frame and understand your business’s value
Session speakers
