Lewis Denby

Lewis Denby

Game If You Are

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Lewis has been working in and around the indie games scene for 15 years. Having started out as a games journalist, Lewis moved through production and game development, and eventually into marketing and business leadership. Lewis founded Game If You Are, an indie game marketing agency, in 2016.

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Lewis Denby is speaking at the following session/s

The Price Is Right: What to Charge for Your Indie Game

Figuring out what to charge for your indie game can be a daunting proposition, especially if you’ve never released a commercial game before. In this session, Lewis presents a data-driven methodology for perfecting your price point - using publicly available information to predict the sales and revenue potential of different price brackets, based on the genre and quality of your game.

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