Previously Elaine’s career had been focused on advertising and brand strategy, spanning across the entertainment, sports and finance and industries. She now heads up a dedicated games and creative industries team at Barclays, leading the banks strategy and implementation for these industries both in the UK and globally.
Her focus is on identifying opportunities where Barclays can better support the industries to help it grow, from banking and beyond. Elaine champions and leads a number of initiatives and events that support the growth of the games industry, such as Demo Days, accelerator programmes and awards.
Elaine loves the creativity and innovation of UK games businesses and to that end, spends a lot of her time making a big impact in helping indie developers to grow their businesses and get exposure for their games.
In addition, Elaine is an active fundraiser for SpecialEffect.
Elaine is also a non-exec board member for W.R.K.S Games
Elaine Dowman is speaking at the following session/s
Northern Lights - The Past, Present and Future of Games Development in Yorkshire and the UK
To celebrate 20 years of the games business network Game Republic, Develop: Brighton hosts a panel session with the people and companies that have shaped the Yorkshire and Northern England games industry to find out their biggest lessons learned in that time, what advice they would give to companies starting now and what the future holds for the Yorkshire and UK games industry.
- Advice for new business start-ups
- How to get investment/acquired
- The current games market and beyond