Ted Price is President and founder of Insomniac Games, Inc. - a videogame developer with offices in Burbank, CA and Durham, NC. In 2019 Insomniac was acquired by Sony Interactive Entertainment.
Since 1994 Insomniac has created high profile game franchises in the console, VR, AR and mobile spaces. Some of its more popular creations include the Spyro the Dragon series, the Ratchet and Clank series, the Resistance: Fall of Man series, Sunset Overdrive and Marvel’s Spider-Man.
Insomniac’s games have sold over 85 million units worldwide since the company’s inception. Insomniac has also won numerous local, state and national workplace awards for its unique culture.
Price's responsibilities at Insomniac include directing the company's strategic planning and helping shape its culture as well as contributing to its projects. Price also serves on the board of the Academy of Interactive Arts & Sciences. He graduated from Princeton University with a B.A. in English.
Industry veteran Ted Price, the president and founder of Insomniac Games, answers questions about Insomniac’s approach to game development in an increasingly unpredictable world.
Insomniac has been creating best-selling games for over 27 years including Spyro the Dragon, the long-running Ratchet & Clank series and Marvel’s Spider-Man. More recently Insomniac has released Marvel’s Spider-Man: Miles Morales and Ratchet & Clank: Rift Apart for the PS5.
Building games is hard and it’s taxing physically, mentally and emotionally. So being around a community that understands that is great – there’s a comraderie here.
Develop is important – the networking is very important. And go to talks they’re inspiring and get your creative juices flowing, they can make you think and you’ll learn how other people do things.
A lot of the opportunities that come from being here are speaking to other developers who are doing exactly the same thing as you. And there are some good parties – it’s very much a pleasurable work experience!
There’s really something for everyone at Develop and the experience of being around like-minded people is really useful.
Develop always gets put in the diary. There are many reasons to be here, not just the talks, but the networking, people exchanging ideas about where the industry is right now and where it’s going to. It’s pretty essential to be here I think.
Ian Livingstone, CBE
I absolutely love coming to Develop, it’s a brilliant, brilliant conference – you just know you’re guaranteed to meet everyone.
Jo Twist, OBE
Develop is a very important place – it’s one of the few developer focussed conferences we have in Europe and that makes it very valuable.
There really is a huge mix of people at Develop - loads of peers that you can learn from and the perfect blend of every element of game development as well.
Develop is the must-attend event for the games industry in the UK. It’s where we all come together and learn from each other. It’s the best way into the industry and it’s the best place to learn from your colleagues.
By coming to Develop what you get is the opportunity to network like you can’t in any other situation. Everyone knows everyone and it’s such a wonderful community feel.
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