Dr Mari-Sanna Paukkeri is Co-Founder and CEO of Utopia Analytics. Dr Paukkeri is a recognised expert on Artificial Intelligence and regularly lectures on AI, machine learning, human behaviour, data, and text analytics in academic and business seminars worldwide. Dr Paukkeri holds the world’s first PhD in language-independent text analytics from Aalto University in Finland and has worked with many mid-size and large companies to apply artificial intelligence to complex data sets.
With an estimated 2.3 billion active players worldwide, gaming has become one of the most popular forms of entertainment - both in terms of value and the time we spend. As more games move online and include multiplayer and community features, the demand for more interconnected experiences with other players also grows. But how should game companies safeguard their players from toxic behaviours and online harm?
Already, nearly three-quarters (74%) of online multiplayer gamers have experienced some form of harassment in online multiplayer games. Some publishers are even forced to shut down chats due to harmful content, risking their reputation and legal action. While manual moderation goes some way to address the issue, it’s costly and time-consuming. The innate bias of human moderators can lead to inconsistencies in moderation - putting players and communities at risk.
During this session, Mari-Sanna will explore the widespread issue of online toxicity, the pitfalls of ineffective moderation, the key lessons the games industry can learn from social media’s moderation struggles, and how publishers can build safe and positive communities for their players and fans.
Develop is a very important place – it’s one of the few developer focussed conferences we have in Europe and that makes it very valuable.
Develop always gets put in the diary. There are many reasons to be here, not just the talks, but the networking, people exchanging ideas about where the industry is right now and where it’s going to. It’s pretty essential to be here I think.
Ian Livingstone, CBE
I’ve been to every single Develop in the last 12 years. One thing you get here is networking - you will meet the most amazing individuals in the video games industry.
There really is a huge mix of people at Develop - loads of peers that you can learn from and the perfect blend of every element of game development as well.
If you really want to have a good interface with the British game developer community then this is the place to come.
Building games is hard and it’s taxing physically, mentally and emotionally. So being around a community that understands that is great – there’s a comraderie here.
We are so lucky to have Develop here in the UK. It’s a unique event where you can come and discover new things with people who care passionately about video games. It’s a sea full of new ideas.
By coming to Develop what you get is the opportunity to network like you can’t in any other situation. Everyone knows everyone and it’s such a wonderful community feel.
I really like Develop, I really like the intimacy of it and I love the location.. there’s a good diversity of talks going on so there hasn’t been a time when there’s nothing I want to see.
Develop is important – the networking is very important. And go to talks they’re inspiring and get your creative juices flowing, they can make you think and you’ll learn how other people do things.
There are many ways you can be part of Develop:Brighton - including taking a booth in the Expo or choosing one of the many sponsorship opporunities during the event or at the Star Awards.Contact us now!