Ting Zhang has 25+ years experience of UK - China business, trade and investment. She has advised hi-tech SMEs, FTSE100 corporates, UK universities as well as government agencies, VC Funds in Europe, and financial institutions in Wall Street. She has also been engaged by Chinese tech companies to help expand into the UK / Europe.
In 2017, Ting launched Crayfish.io, the first online platform dedicated to enabling better engagement with China, and in September 2019 she went on to launch Crayfish Accelerator, a fully funded programme helping ambitious UK tech startups to get China-ready.
The growing gaming industry in China is currently worth 4.5 billion euros and accounts for 24% of the global market. Doing business with such a large market and rich economy is an exciting and attractive prospect for every gaming company in the West.
However, there are a lot of considerations to factor in and a different set of rules that one must follow to be able to have smooth operations in China. For example, how do you protect your IP? Do you need a partner to enter China? Where do you set up your business?
In this seminar, Ting will talk about the 5 most important things that you need to know before you even go out and start up your business in China.
Book your conference pass now with a 30% discount - you can save as much as £355!
Offer ends 29 July.Find out more
If you really want to have a good interface with the British game developer community then this is the place to come.
It’s really nice to see some of the younger people in our studio come to Develop, interact with other people in the dev community and make new contacts. I think it’s really important to learn from other people.
There really is a huge mix of people at Develop - loads of peers that you can learn from and the perfect blend of every element of game development as well.
Develop is a very important place – it’s one of the few developer focussed conferences we have in Europe and that makes it very valuable.
Develop is important – the networking is very important. And go to talks they’re inspiring and get your creative juices flowing, they can make you think and you’ll learn how other people do things.
Develop:Brighton’s a great conference. It’s got a spread of people from all parts of the games industry talking about such a wide range of topics.
Develop always gets put in the diary. There are many reasons to be here, not just the talks, but the networking, people exchanging ideas about where the industry is right now and where it’s going to. It’s pretty essential to be here I think.
Ian Livingstone, CBE
One of the things I like about Develop is it brings people together from across Europe and the whole world. There is a very high level of professionals here, so you have company leaders having drinks with juniors from their community.
Dr Mata Haggis-Burridge
I’ve felt a big passion here at Develop!
I really like Develop, I really like the intimacy of it and I love the location.. there’s a good diversity of talks going on so there hasn’t been a time when there’s nothing I want to see.
There are many ways you can be part of Develop:Brighton 2020 - including speaking in the conference, taking a booth in the Expo or becoming a sponsor.Find out more