Korina Abbott has worked across the marketing mix at some of the world’s largest game publishers, including Bethesda, Ubisoft and Square Enix. Springboarding off of freelance work, she founded her agency, NEONHIVE, in 2017.
Do you really need a product manager for your development project? With examples from live projects, Korina Abbott will be breaking down the role of a product manager in game development and how it can benefit your project from prototype to post-launch.
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I absolutely love coming to Develop, it’s a brilliant, brilliant conference – you just know you’re guaranteed to meet everyone.
Jo Twist, OBE
Develop:Brighton’s a great conference. It’s got a spread of people from all parts of the games industry talking about such a wide range of topics.
Develop is important – the networking is very important. And go to talks they’re inspiring and get your creative juices flowing, they can make you think and you’ll learn how other people do things.
Develop:Brighton is especially unique - it’s by the seaside and there’s a lovely relaxed tone that goes with that.The talks are cool, the networking is cool and having the opportunity to catch up with people – that’s always the excitement for me!
We are so lucky to have Develop here in the UK. It’s a unique event where you can come and discover new things with people who care passionately about video games. It’s a sea full of new ideas.
There’s really something for everyone at Develop and the experience of being around like-minded people is really useful.
Develop always gets put in the diary. There are many reasons to be here, not just the talks, but the networking, people exchanging ideas about where the industry is right now and where it’s going to. It’s pretty essential to be here I think.
Ian Livingstone, CBE
Develop is an excellent way of catching up with people – there’s a really nice community feel here.
Mike Bithell Games
By coming to Develop what you get is the opportunity to network like you can’t in any other situation. Everyone knows everyone and it’s such a wonderful community feel.
I’ve felt a big passion here at Develop!
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