Joel’s videogame career started with British indie developer Wide Games then quickly progressed to representing and growing all of Kujus five studios. Joel worked in digital marketing and distribution, publishing indie titles on XBLA while consulting at Board level with more of Europe’s largest and most successful developers. Joel gained experience in mobile free-to-play publishing while VP of Business Development for FusePowered and all aspects of licensing while Director of Licensing & Business Development for Codemasters. Joel has an industry-wide reputation for professionalism and good humor as well as an enviable list of high-level contacts.
Longtime agent Joel Benton with UK developer AJ Grand Scrutton to do some real talk about the benefits and potential pitfalls of having an agent. This chat will cover the trends that have altered our business over the last decade and how future trends will alter our industry. These two will then open up the floor for a real-time question and answer to field questions from developers who are struggling to make it in this current climate.
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It’s really nice to see some of the younger people in our studio come to Develop, interact with other people in the dev community and make new contacts. I think it’s really important to learn from other people.
One of the things I like about Develop is it brings people together from across Europe and the whole world. There is a very high level of professionals here, so you have company leaders having drinks with juniors from their community.
Dr Mata Haggis-Burridge
Develop is important – the networking is very important. And go to talks they’re inspiring and get your creative juices flowing, they can make you think and you’ll learn how other people do things.
Develop:Brighton is especially unique - it’s by the seaside and there’s a lovely relaxed tone that goes with that.The talks are cool, the networking is cool and having the opportunity to catch up with people – that’s always the excitement for me!
Develop:Brighton’s a great conference. It’s got a spread of people from all parts of the games industry talking about such a wide range of topics.
By coming to Develop what you get is the opportunity to network like you can’t in any other situation. Everyone knows everyone and it’s such a wonderful community feel.
A lot of the opportunities that come from being here are speaking to other developers who are doing exactly the same thing as you. And there are some good parties – it’s very much a pleasurable work experience!
Develop is the must-attend event for the games industry in the UK. It’s where we all come together and learn from each other. It’s the best way into the industry and it’s the best place to learn from your colleagues.
Develop is a very important place – it’s one of the few developer focussed conferences we have in Europe and that makes it very valuable.
If you really want to have a good interface with the British game developer community then this is the place to come.
There are many ways you can be part of Develop:Brighton 2020 - including speaking in the conference, taking a booth in the Expo or becoming a sponsor.Find out more