Marketing Director at Hi-Rez Studios with over 10 years in the games industry. Has worked on everything from indie games to AAA launches across PC, mobile and console with a focus on data-driven marketing campaigns that engage the players and viewers around the world.
The world of marketing is an ever changing space. In this session, we'll dig deep into five key trends that are shaping the tools and strategies available for growing your games, as well as debunking some of the myths that may waste your time and money. - Is algorithmic advertising killing traditional advertising channels? - Is growth hacking more important that marketing? - What does the proliferation of digital stores mean for your game? - Are esports and let's play videos killing gaming? - Will the next big thing in games will be totally different from anything we've seen to date?
Book your conference pass now with a 20% discount - you can save as much as £180!
Offer ends 5 June.Find out more
Building games is hard and it’s taxing physically, mentally and emotionally. So being around a community that understands that is great – there’s a comraderie here.
I really like Develop, I really like the intimacy of it and I love the location.. there’s a good diversity of talks going on so there hasn’t been a time when there’s nothing I want to see.
A lot of the opportunities that come from being here are speaking to other developers who are doing exactly the same thing as you. And there are some good parties – it’s very much a pleasurable work experience!
There’s really something for everyone at Develop and the experience of being around like-minded people is really useful.
If you really want to have a good interface with the British game developer community then this is the place to come.
Develop is an excellent way of catching up with people – there’s a really nice community feel here.
Mike Bithell Games
Develop is a very important place – it’s one of the few developer focussed conferences we have in Europe and that makes it very valuable.
I absolutely love coming to Develop, it’s a brilliant, brilliant conference – you just know you’re guaranteed to meet everyone.
Jo Twist, OBE
I’ve been to every single Develop in the last 12 years. One thing you get here is networking - you will meet the most amazing individuals in the video games industry.
There’s something creative about Brighton, so it’s the perfect place to have the conference.
There are many ways you can be part of Develop:Brighton 2018 - including speaking in the conference, taking a booth in the Expo or becoming a sponsor.Find out more