Lee Schuneman, head of Microsoft's newest studio, Lift London, will present the opening keynote at this summer’s Evolve in Brighton Conference, which takes place on 9 July at the city’s Hilton Metropole.
Ex-Rare developer Schuneman will discuss what it's like to originate new IP, manage creative risk and explore new business models in delivering connected, 'beyond the box' experiences for tablets, mobiles and TVs in his address entitled, London Calling: 'Beyond the Box’ in Connected Entertainment.
Viewing Lift London as a space for new ideas, new ways of developing games and last, but by no means least, new futures for indie developers, Schuneman will also outline his vision for the next exciting phase of cloud-based gaming innovation.
A new studio focused on creating new IP for tablets, mobiles and TVs, Lift London was launched by Phil Harrison, Corporate Vice President of Microsoft’s Interactive Entertainment Business (EMEA) in late 2012 with a remit to be bold, innovative and to lift the reach of the Xbox service beyond the console.
“I'm incredibly excited to be speaking at Evolve in Brighton,” said Lee Schuneman. “Evolve has long been one of the premier events on the European developer calendar and, at a time when Microsoft is bringing the most powerful, progressive and integrated set of gaming and entertainment experiences the company has ever offered to consumers worldwide, the opportunity for me to talk about some of the new ideas and methods of bringing content to market is one I'm greatly looking forward to.”
Other Evolve in Brighton sessions confirmed to date, include:
Hitman: Absolution, User Generated Contracts, MongoDB... What Could Possibly Go Wrong?
Jim Blackhurst, Square Enix
From Console Development to Free-to-Play: Notes from the Frontline
Ollie Purkiss, Supermassive Games
From Riches to Rags and Why it's Worth it!
Kostas Zarifis, Kinesthetic Games
Getting Physical with Tablet Multiplayer
Alistair Aitcheson, Alistair Aitcheson Games
NOTES TO EDITORS
About Develop in Brighton Conference:
The Develop in Brighton Conference is where the European developer community comes together to learn from each other and share experiences, be inspired by world renowned experts and gurus, get up-to-date with the latest development tools and techniques, make new contacts and catch up with old ones.
With a programme that is shaped by some of the industry's key figures, the conference touches all levels of the development community from the largest studios to the smallest indies; from development directors to programmers.
The three-day event is organised into specific areas of interest:
· Tuesday 9 July is the Evolve conference focussing on the cutting edge of game development.
· Wednesday 10 July is the opening day of the main Develop in Brighton Conference tackling the issues, tools, tricks and techniques of game development and offering practical advice and solutions to take back to the studio. Plus, the Indie Dev Marketing Day designed to guide indie developers through the ever-changing world of marketing and PR as they take their games – and their studios - to market on limited resources.
· Thursday 11 July the Develop in Brighton Conference continues, with the addition of the Audio Track a day of sessions dedicated to game audio and music. Plus, the Indie Dev Day returns for the third year aimed specifically at independent developers with sessions, the chance to mix with other indies and a showcase featuring some of the best new indie projects currently in development.
Registration for Develop in Brighton 2013 is open now at www.developconference.com.
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